Tarte Fake Awake Eye Highlight 'magenta plum'

You know those mornings when you've pulled an all-nighter grinding on your streetwear dropship hustle, eyes screaming exhaustion but you still gotta show up looking sharp for the crew? Tarte's Fake Awake Eye Highlight in magenta plum slides in like your secret weapon - a no-tug gel formula that fakes 8 hours of sleep in seconds, delivering bigger, brighter, wide-open eyes without the crease drama. This waterproof stick, packed with Amazonian clay for that true, long-haul wear, lets you trace your upper and lower lashlines to tightline, contour, and amp up lash volume, all while the built-in smudger blends it seamless. Dermatologist and ophthalmologist tested, safe for contacts, it's your effortless hack for that awake, street-ready vibe no matter how late you schemed last night.

Waterproof All-Day Wear

Lock in that fresh-faced glow through rain, sweat, or late-night hangs with this waterproof gel that stays put without budging into creases or fading out. Amazonian clay grips tight for truer color payoff that lasts from dawn patrols to midnight drops, so your eyes pop consistently. Ophthalmologist and dermatologist tested, it's safe for contact lens wearers too - proven in clinical studies on 32 subjects for reliable, crease-proof performance that keeps you looking alert all day without touch-ups.

No-Tug Gel Formula

Glide this creamy, tug-free gel along your lashlines effortlessly, no dragging or irritation even on sensitive skin. The insta-brightening stick mimics sleep-rested eyes in seconds, enhancing openness and dimension for that bigger, bolder gaze. Built-in smudger sheathes the tip for instant blending, turning precise lines into smoky contours that elevate your street style without the hassle of liquid liners.

Magenta Plum Shade

This bold magenta plum hue traces upper and lower lashlines to tightline and contour, pumping up lash volume while making your eye color explode with depth. Unlike basic neutrals, it adds a subtle plum pop that ties into urban lifestyles - think pairing with oversized hoodies or graphic tees for an edgy, awake contrast. Effortless for smoky vibes or defined lines, it delivers wide-awake intensity that owns the streets.

Specifications

Shipping

• ETA Shipping – approx. 18–20 days

SKU: 2640723