Air Jordan 3 Retro 'Seoul 2.0'

The Air Jordan 3 Retro 'Seoul 2.0' delivers the follow-up to a limited AJ3 colorway that launched in 2018, marking the 30th anniversary of the Seoul Olympics. This pair features a white tumbled leather upper with grey elephant print overlays at the forefoot and heel. Contrasting pops of color arrive via a stitched textile collar in Sport Royal and a plush interior lining in Challenge Red. An embroidered Jumpman logo adorns the tongue of the right shoe, while the Korean flag adorns the opposite tongue. Nike Air branding appears on the heel tab. A cream-colored polyurethane midsole packs a visible Air-sole unit in the heel.

The Air Jordan 3 Retro 'Seoul 2.0' lays down streetwise legacy with a South Korean twist - white tumbled leather, bold elephant print overlays, and that unmistakable vintage vibe thanks to a mellowed midsole. Each detail brings Seoul’s relentless energy to your feet, from embroidered flag insignias to tributes on the inner tongue that whisper “dream” and “affection.” Whether you’re grabbing noodles in Hongdae or just flexing on Instagram, this pair’s heritage, color, and storytelling cue up applause from sneakerheads, street style devotees, and anyone who refuses to blend in.

Premium Korean-Inspired Materials

Tumbled white leather makes up most of the upper, accented by textured suede elephant print at the forefoot and heel. Nods to traditional Korean design surface in the shaggy suede mudguard and patterned ankle collar, influenced by classic Korean blankets. Smooth to the touch - and easy on the eyes - these materials celebrate innovation and cultural pride with every step.

Iconic Embroidery and Branding

Each tongue showcases a distinct embroidered symbol: the South Korean flag on one, the legendary Jumpman logo on the other. Inside, you’ll find “꿈” (Dream) and “정” (Affection/Connection) - two meaningful words stitched where only you know. Nike Air branding pops in the heel tab, letting the details tell your story from every angle.

Vintage-Inspired Sole and Packaging

Deliberately yellowed midsoles evoke a just-found-in-the-attic vintage vibe, sitting above a cushioned visible Air-Sole unit. Uniquely, the right and left air bubbles use different Seoul-inspired accent colors. Each pair arrives in a custom box, top detailed with a cloudy blue sky graphic and classic elephant print - a collector’s touch before you even lace up.

Seoul Street Ready

Pair with ultra-baggy black cargo pants and a relaxed-fit oversized white tee. Top with a sporty windbreaker in red or blue and a crossbody pouch. Let the shoes pop as the accent piece - embracing both comfort and Seoul's high-energy nightlife vibes from head to toe.

Vintage Vibes Casual

Slide on stone-washed slim jeans, a tucked-in vintage K-pop graphic tee, and a cropped denim jacket. Accessorize with retro shades and a beanie. These sneakers add that perfect aged-but-fresh kick, completing a throwback look primed for weekend hangs or gallery trips.

Elevated Everyday Essentials

Flaunt with crisp tapered joggers in charcoal or navy, a breathable black hoodie, and a lightweight neutral trench. Minimal accessories - just a stainless watch and understated cap - keep things refined. The 'Seoul 2.0' steps up your daily fit, whether you’re running errands or posted in the café.

Specifications

Shipping

• Standard Shipping – approx. 3–5 days

SKU: IB1482 100